Consulting

CONSULTING FOR ENTREPRENEURS

On Point helps entrepreneurs at all stages of their business:

Develop compelling business and brand propositions

Test the proposition qualitatively or quantitively to assess whether to launch

Develop a brand book and design that bring the proposition to life

Help put the internal and agency teams in place

Develop the metrics to track in-market performance

EXPERIENCE

On Point’s entrepreneurial clients include:

 

Confetti Logo

Launched with £500K spend resulting in 93% of the target audience registering within 6 months

Developed and tested the B2C brand proposition, and helped run an agency pitch

EasyEnergy Transparent Logo Being On Point Ruth Saunders

Developed and tested the launch proposition, and helped put the internal and agency teams in place

ContentCal Logo

Developed a strong proposition for future growth, and a brand book that brings the proposition to life 

Sherpa Insurtech Logo Being On Point Ruth Saunders

Developed and tested the launch proposition, and helped find new B2B2C routes to market

She Invests Logo

Developed and tested the launch proposition, qualitatively and quantitatively, to assess whether to launch

TESTIMONIALS

The work On Point did for us is nothing short of outstanding. It’s full of content that is going to put us in really good stead for the next 2 years. I am delighted.

Alex Packham

Founder and CEO, ContentCal

Ruth has been fantastic. She helped me adjust the proposition to fit my client needs and identify the right pricing levels. I can’t imagine launching the app without her.

Anna Slodka-Turner

Founder, She Invests

Ruth developed and tested the proposition really efficiently, resulting in a clear way forward. Any entrepreneur should use Ruth to assess whether and how to launch.

Maarten Roelfs

Founder and CEO, easyEnergy