Ruth trains people in how to win over the hearts, minds and confidence of senior managers, by preparing and giving presentations that are commercial, credible, concise and clear-cut.
WINNING THE HEARTS & MINDS OF THE BOARDROOM
In her popular one-day course, teams are coached through a series of modules, including:
Understanding the senior manager mindset
Including the mindset that marketers need when presenting to senior management.
Constructing a clear, concise storyline
That senior managers can buy into, with clear recommendations and next steps.
Constructing a compelling presentation deck
Outlining why the recommendations are important and what they mean in practice.
Handling challenging conversations
By getting senior management buy-in before the meeting and on the day itself.
Clients who have benefitted from On Point’s training include:
“This is the most actionable training course I’ve ever been on. It was full of practical techniques and top tips.”
“The course has given me a new perspective and the strategies and tools to succeed.”
“This course enabled us to get our marketing strategy signed off with ExCo.”
“I have learnt more in two hours about how to handle difficult conversations than I have in 15 years.”
“It’s met a big unmet need in increasing the impact of my marketing team.”
“The depth of insights was powerful – my team are already leveraging the training.”