by Ruth Saunders | May 18, 2020 | Blog, Marketing Strategy
Why choose ‘where’ to market When it comes to ‘where’ to market a brand, it’s important to sell through sales channels that make the brand both visible and accessible to people in a way that is easy to engage with and purchase. Otherwise, it’s likely to...
by Ruth Saunders | May 18, 2020 | Blog, Marketing Strategy
Why choose ‘when’ to engage people When choosing “when” to talk with people, marketers should optimize their marketing ROI by focusing their spend on those high-impact touch points and messages that have the greatest influence. Entrepreneurs understand the value...
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